Develop an automated and systematic approach to the network equipment and network operator security testing market for both IP and SCADA protocols. Leverage traditional security testing partners like IXIA and Spirent while creating a new market category.
Build and implement end-to-end marketing programs driving 50% year-over-year growth sales revenue including market product/technology focus. Build red carpet account program responsible for more than 75% of Mu’s revenue during the first 4 years of operation. Create and chair the marketing function for multi-vendor TESLA operator, IMS Forum and supplier network testing alliances.
— Create diverse solution for network equipment providers including Cisco, Alcatel Lucent, Ericsson to AT&T and Verizon including the security testing needs between these two sales audiences.
— Primary Launch and spokesman responsibilities develop government and international channel partner programs.
— Build and expand global Mu Dynamics electronic footprint via social networking, guerrilla marketing, product marketing solution content, public relations and branding.